Key Consideration of Business Application Strategy

When it comes to digital transformation, there are different outcomes that organizations have in mind. Whatever is your outcome desired, you need a clear-cut business application strategy in place. We look at different aspects related to business application strategy.


Before getting into the process, the following considerations need to be kept in mind. They help you know if your enterprise application is in line with technology, processes, and people.

  • Build an inventory of applications.
  • Assess the compliance considerations.
  • Decide the need for application services type.
  • Define the categories of application.
  • Determine the parameters for application deployment and management.
  • Map out roles and responsibilities.


 The benefits of a business application strategy include:

  • It helps to adapt quickly to changes in user requirements.
  • Ensures the functionality of applications.
  • Re-platforming applications to the cloud can be done to ensure scalability.
  • Helps in automating repetitive tasks.
  • Aids taking informed decisions using next-gen tools and technology in real-time.
  • Helps in reducing costs for the business.

Elements of Business Application Strategy

The following are elements of business application strategy that you can use in 2022.

1) Chatbots

Chatbots are an essential element of business strategy that enable you to engage with customers 24/7. Here are some considerations to keep in mind before using chatbots:

  • Define the need properly and ensure you map performance indicators to your goals.
  • Evaluate how the chatbot would work with your system.
  • Understand how Artificial Intelligence and Machine Learning can help, You need to know what it can do and what it can’t.
  • Understand the benefits and also any risks involved.
  • Test thoroughly before using.
  • Ensure integration into your existing system is done seamlessly.

2) Cloud

Most enterprise make cloud adoption as a key element of their business strategy. The reasons to adopt cloud are explained below:

  • Can remove the need for maintaining hardware and infrastructure in-house.
  • Helps in reducing efforts for software development.
  • Reduces time and costs.
  • Can create and deploy apps faster.
  • Helps allocate cloud resources based on demand.
  • Ensures automation of IT processes, freeing up IT to focus on strategic initiatives.

3) Blockchain

Blockchain works by creating shared records for transactions. Payment processing, money transfer, supply chain monitoring, fraud prevention, and many other processes can be made secure through blockchain adoption. It is a latest technology that when used in your business strategy offers competitive advantages to your business.

4) Low code process automation

The fact that coding is virtually not needed helps you develop apps easily. It helps you accelerate your journey towards digital transformation and hence should be a part of your business strategy.

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